Posts Tagged ‘Tracy Caruso’

Proud New Partners


We are always happy to help.  That’s why the Spradling Group was created in the first place.

We are very excited to announce we’ve signed on as partners with three new clients!

NH Institute of Art   Something exciting is always happening at the NHIA and we are very excited to lend a helping hand in reminding everyone about the great things this amazing institute is doing!

Families in Transition – A non-profit organization helping homeless families in the greater Manchester area and throughout the state.  We will proudly assist them to spread the word about all the good this organization is doing.

Riverwood’s Retirement Community –   We are honored the folks at Riverwood’s have asked us to join their team! We are happy to assist in their efforts to spread the word about this amazing community in Exeter.

The Spradling Group was recommended to these three clients by others in the community.  We are incredibly proud to know people in the business world think enough of us and our work, to recommend the Spradling Group to others.

We guarantee you’ll be hearing, reading and learning a lot about the NHIA, FiT and Riverwoods in the near future!

In the meantime, think Spring!

Scott and Tracy

What do you do?

Ever wonder exactly what we do for our clients? We get that question frequently and understand that “public relations” can be a pretty vague concept.

Here is a recent example of a successful project:

A few weeks ago, we received a phone call from the superintendent of the Londonderry school district. He expressed frustration that the federal government was going to reclassify his high school cafeteria kitchen as a “food processing plant”, mainly because they had opted out of the national school lunch program.

This was, by all descriptions, a food fight. With their data, we built a message together that explained what was happening, why it was happening, and the consequences in terms of costs to the district if this change was allowed to be made by the federal government.

With a summary in hand, we reached out to local media and the story was picked up by reporters. Not only did the media cover the school board meetings which discussed the problem, but it triggered an editorial in support of the school district, arguing the federal government had no right to punish a school for opting out of the school lunch program.

We also helped craft a letter to the congressional delegation on behalf of Londonderry, to ask for their help for a waiver. Within two weeks the waiver was received and the school could go back to preparing lunches the way they were before without the threat of being classified as a food processing plant.

Using our contacts in politics and in the media, we were able to step in and play a small role in helping the school district rectify a potentially expensive problem.

That’s what we do.

Scott & Tracy

Click on the links below to see some of the press coverage:

NH1 story

WMUR story

Union Leader article